Our mission is simple

We treat wipes like they matter.

Because they do.

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It started with a realization.

Most wipes are made by companies that make a lot of other things.

Diapers.

Garbage bags.

Charcoal.

Laundry detergent.

Sometimes all of the above.

We thought wipes deserved more attention than that.

So we built Biom.

Will & Hank, Co-Founders

The problem

Most wipes are produced by large contract manufacturers optimized for scale and cost.

The result is an industry where many products start with the same materials, the same ingredient systems, and the same assumptions.

It's one reason 90% of wipes are made with plastic fibers.

It's why ingredient systems often prioritize cost and shelf life over simplicity.

And why many products across the category still fall short of what consumers expect.

Different categories. Different challenges. The same underlying issue.

We thought there was a better way.

The solution

Better materials.

Thoughtful ingredients.

Refillable packaging.

Purpose-built products for every place wipes show up in your life.

Baby wipes.

Disinfecting wipes.

Flushable wipes.

Everyday wipes.

Better wipes. Bigger responsibility.

We built Biom to improve a category we felt had been overlooked for too long.

That responsibility doesn't stop with the product itself.

Through our partnership with rePurpose Global, every Biom purchase helps remove plastic waste from the environment and supports recovery programs in underserved communities.

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Stylish and smart, according to the experts.

“Chic, discreet, stylish, and cuts down on plastic waste too”

“Biom is all-natural, functional, yet a still stylish household essential”

“Actually looks good sitting out amongst your everyday decor”

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Every detail matters.

Plant-based fibers and thoughtfully chosen ingredients.

Natural fragrances inspired by our favorite luxury scents.

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Refillable dispensers designed to stay out, not get thrown away.

A system designed to create less waste from start to finish.