Disinfecting needed reinventing
They said we couldn’t make a disinfecting wipe that kills 99.9% of germs without Quats or plastic fibers*. So we did it anyway.
*when used according to disinfection directions
For us, wipes are an obsession.
What goes in. What stays out. How they feel, function, and live in your home. The details everyone else ignores, we take seriously.
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Stylish and smart, according to the experts.
Loved by real people, wherever life gets messy.
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Browse our full range of thoughtfully formulated cleaning products.
NEW! DISINFECTING
Kills 99.9% of germs. No quats. No microplastic fibers.
All Purpose
The "Everything Wipe", made for counters, hands, and everything in between.
Hand Sanitizing
Kills 99.9% of germs using powerful plant-based alcohol.
Flushable
A truly flushable wipe that blends in seamlessly with your bathroom decor.
Dispensers
Refillable dispensers designed to be seen, not hidden.
Our Stance on Ingredients
We are meticulous about what goes into our wipes – and more importantly, what stays out.
- No pthalates
- No parabens
- No bleach
- No quats
- No plastic
THE PROBLEM
The problem with plastic
90% of wipes are made with plastic fibers. It's one of the many ways we end up with microplastics in our bodies.
THE SOLUTION
100% plant-based fibers
Our wipes are plastic-free and made with 100% plant-based fibers. We also ship refills instead of single-use canisters, which further cuts down on plastic waste.
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